La vertu est une notion à l'intersection des ensembles de la philosophie, de la religion et de la politique.

Vertu is a British manufacturer and retailer of luxury, handmade mobile phones established by Finnish mobile-phone manufacturer Nokia in 1998. In October 2012 Nokia sold Vertu to private equity group EQT VI for an unspecified amount, (rumoured to be $200 million), but retained a 10% share. By the end of 2013, the company had around 350,000 customers, and phones were on sale in 500 retail outlets, including 70 run by the company. In 2015, it was announced that EQT had sold its share of Vertu to Godin Holdings, a Hong Kong-based holding company.

Vertú is a jazz fusion band consisting of bassist Stanley Clarke and drummer Lenny White (both of Return to Forever fame), keyboardist Rachel Z, violinist Karen Briggs and guitarist Richie Kotzen. The band released one eponymous album in 1999.